Mergers & Acquisitions
Develop a strategy to guide your company through the merger and/or acquisition process, inclusive of brand architecture refinement and migration strategy.
Strengthening the Medtronic brand after an acquisition
The right corporate brand post-acquisition
5 Questions with Triangle Capital’s Richard Kestenbaum
Consumer trends’ impact on M&A in OTC
Medtronic revolutionizes healthcare
BrandSight: Branding during mergers & acquisitions
BrandSight: Are You Thinking About Brand Architecture?
Brand Valuation: A Versatile Strategic Tool for Business
Discovery or Reinvention? The Strategy Behind M&A in Pharma Deals
When cultures collide: Brand engagement during M&As
R. John Fidelino
Growth starts here